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Creative Strategist, Media, Retail

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Job Description:

  • Analyze paid media results to generate actionable creative insights and new test hypotheses
  • Translate data into compelling narratives that inform next-gen creative production
  • Well-versed in Excel and Google Sheets to analyze data data at scale and build compelling data visualizations
  • Build and maintain creative testing roadmaps tied to performance KPIs and goals
  • Prioritize and manage multiple concurrent projects focused on creative performance analysis, creative testing, and media delivery
  • Proactively communicate with senior leadership and stakeholders both internally and externally
  • Maintain clear documentation and feedback loops to ensure insights are carried forward, and strategy is aligned toward goals
  • Own client communication for creative strategy, including weekly updates, test recommendations, and monthly creative reviews
  • Confidently present and defend creative insights
  • Develop decks and narratives to guide client decision-making on creative direction
  • Help ensure alignment and buy-in across internal and external stakeholders
  • Serve as a subject matter expert and key point of contact for creative POVs across internal and client-facing conversations
  • Execute and report on creative strategy initiatives for a large-scale global account, with multiple workstreams in motion
  • Partner closely with internal Media teams and Client teams to develop and execute creative testing plans aligned with client goals
  • Contribute to DEPT’s thought leadership through case studies, articles, or internal presentations
  • Help shape and evolve our internal creative strategy processes

Requirements:

  • 2+ years in Creative Strategy or a related digital marketing role, with hands-on experience in paid media and creative testing
  • Deep familiarity with Meta, TikTok, Google, and other performance channels (Snap, DV360, GDN, Amazon, etc.)
  • Strong analytical acumen; comfort working with reporting dashboards or Excel/Sheets to identify trends
  • Clear and responsive communicator—someone who thrives on being in sync with teammates and clients
  • Ability to manage multiple priorities and projects without dropping the ball
  • Strong presentation and storytelling skills

Benefits:

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave
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