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Brand & Content Marketing Manager id-7472

About the company

Primary is the largest early stage venture firm in the world, with $1 billion in assets under management and a staff of 50 working alongside founders to build unicorns like Alloy, Chief, Electric, K Health, Slice, Vestwell, and many more.

The firm takes a low-volume, high-conviction approach-and devotes unreasonable resources toward making sure founders can succeed. With an Impact team that outnumbers investors 2:1, operational experts spend 100% of their time making hires, signing customers, and enabling future fundraising to supercharge growth. This partnership with top-tier founders makes companies in Primary's portfolio 2x more likely to raise a Series A and 19x more likely to reach a billion-dollar-plus valuation-a third of Fund I companies are unicorns, less than a decade out.

About the role

Primary has one of NYC's strongest venture brands, and this is an opportunity for a content marketer to take ownership for multi-channel communications and campaigns.

What you'll do

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  • Develop and execute a strategic owned content program
  • Manage and grow a stable of freelance writers and designers
  • Work alongside our freelance video and podcast team to produce new series and concepts, ensure high quality output, and optimize for audience growth
  • Support idea generation, research, and ghostwriting for partners as well as portfolio companies
  • Grow a followership on social media, supported by freelance resources
  • Own narrative development around new investment announcements
  • Work alongside our event producer to pitch and book speakers for NYC Summit


About you

  • 3+ years of experience working in a brand marketing role or similar
  • Experience at a marketing agency or early stage startup is a plus
  • Great writer with an interest in growing online audiences
  • Enthusiasm to work on strategy through execution
  • Constant desire to learn along with bringing new ideas to the table


All candidates must be available to work at least 3 days a week at Primary's office in NYC.

If you are a talented and experienced brand and content marketing manager who is looking to join a fast-growing startup, we encourage you to apply!

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